THE PROBLEM
Female commuters are suffering from a
huge transportation crisis. Roshni Rides recognizes that women in
Karachi city are 4 times less mobile than men leading to a decrease in independence
and job participation.
They believe that they can close this gap by formalizing the
current pick & drop system through our digital platform. For this, they are working
with corporations & universities to bring a more mobile Karachi to women.
THE SOLUTION
Roshni Rides is carpooling platform that
connects commuters to a network of nearby riders and dependable drivers. The platform is providing a smart solution to a widespread problem.
Roshni Rides creates
brighter lives, one ride a time.
Their mission is to empower
women in Pakistan through transportation regardless of their socio economic
class.
HOW IT WORKS
Their
model provides reliability, affordability and safety through a following three-step
solution;
Subscribe: Riders
sign-up to the Roshni platform
through their company
Route & Schedule:
Riders input their pick-up and
drop-off points
Match: Riders are matched to nearby passengers who have a
similar commute
ACHIEVEMENTS
Roshni Rides is the 2017 Hult Prize Challenge winning team. Every year,
the competition asks students to create a business model that helps solve some
of the worlds biggest issues. The 4 Pakistan-American co-founders saw a huge
transportation problem for females in Pakistan and wanted to address it.
The team is now based in Karachi, Pakistan where they are empowering women through accessible transportation!
source: http://www.roshnirides.com/
